Second Story is one of the finest whiskey bars in Arizona. It’s a place all about incredible cocktails and cuisine with an ambiance that’s classy yet understated.
Our mission was to create a brand awareness campaign. This brand video was the foundation.
Every Frame A Painting
We wanted the viewer to taste the cocktails and entrees through their screen. So we decide to maximize color and texture in each shot.
Representing the patrons truthfully was also a top priority. It was very important that the intended audience easily see themselves. With that in mind, we took great care in casting actors who fit the bill.